Case Studies

10 min read

How Did Pepsi Become Coca-Cola’s Biggest Enemy? | PepsiCo’s Branding Case Study

This branding case study talks about the brand strategy, visual identity, and marketing brand wars employed by PepsiCo, a global food brand.

8 min read

How Did IKEA Become an Iconic Brand? | IKEA Branding Case Study

IKEA's branding case study talks about the business strategies, brand strategy, visual identity, and marketing tactics employed by IKEA.

10 min read

Why Does Everyone Love Starbucks? | Starbucks Branding Case Study

The Starbucks Corporation is a multinational chain of coffeehouses and roastery reserves with a strong presence in more than 80 countries.

8 min read

Is Coca-Cola The World’s No.1 Brand? | Coca-Cola Branding Case Study

The Coca-Cola Company is an American MNC and a top player in the global beverage industry. Here's a case study on the branding of Coca-Cola.